The vast majority of print ads lack the stopping power and ability to pull the reader into the stories they present.
Your brand’s old photos, documents, and other assets tell the story of your company’s successes, failures, and the lessons — now visually-gripping and engaging narratives — you’ve learned along the way.
Let’s use your history to create visually compelling print ads that win attention.
53% of consumers report that they’re able to spot “trust-washing” — when brands try to fabricate a trustworthy image, rather than build it authentically.
Here’s how your company’s heritage can help your print campaigns gain greater reach.
Your print ads gain stopping power and win reader attention.
Your historical assets are the track record of your company’s genuine connection with your customers. And by making these striking assets the visual & narrative focus of your campaigns, you begin and end your messaging from a place of authentic communication that wins attention.
Your print ads create a strong emotional response within readers.
Your company’s historical assets are a trove of gripping images that evoke feelings of nostalgia, trust, and community connection, prompting readers to engage with your copy and the calls to action you’ve set within your ad.
Your print campaigns are empowered with a unique competitive advantage.
The story, the people, and the genuine care you have for your customers isn’t a passing style or fad that can be copied and reused by a competitor. Your legacy is uniquely yours and creates a connection with customers that gives you the competitive edge.
Potential customers are 55% more likely to buy a product or service when they understand and relate to that brand’s story.
Every level of your company’s print marketing is impacted by your investment in legacy.
Your marketing team is fully equipped with creative assets for any campaign.
With your company’s complete history made readily available through our custom digital legacy archives, and offering rich narratives & visually-engaging imagery, your team is equipped with an arsenal of assets for any campaign.
Your messaging is unified across every platform and medium.
Bringing your company’s legacy to the forefront of your marketing and customer outreach allows you to unify your messaging across every platform and medium.
Your marketing campaigns command more attention & engagement.
Infusing your marketing with your company’s history brings the human element of your brand to the forefront of your messaging in an era where customers actively seek out and engage with authentic brands.
Our Work. Our Legacy.
Marketing & Communications
Weinkauf Brand Redesign
See how we breathed new life into Weinkauf’s iconic brand, while honoring its rich legacy and industry leadership.
DaySpring 40th Anniversary
Honoring their 40th year of creating authentic and inspiring products, see the work that celebrated a legacy of service, quality, and faith.
Tulsa Old City Hall Centennial
Rediscovering a treasured symbol of Tulsa’s heritage and the former city hall’s rich history created immense media attention and client value.
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